Big Data

Jargon is Holding Businesses Back from New Technology Investment, says Epicor

With technology jargon constantly changing, business professionals around the world are struggling to gain a proper understanding of the technologies they need to embrace, to shape the future of their businesses. This is one of the findings of a study from Epicor Software Corporation, a global provider of industry-specific enterprise software to promote business growth. The global survey of business decision makers and employees, which set out to understand the key drivers for business growth, has found a worrying lack of understanding around industry terminology.

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Kodiak Data Introduces EdgeCache™ to Accelerate Access to Amazon S3 and S3-compliant Object Stores

Kodiak Data today announced general availability of EdgeCacheTM, a transparent object replication service connecting Kodiak Data clouds to public clouds like Amazon Web Services (AWS).   EdgeCache tiers S3 objects inside Kodiak Data MemCloud™ for high-speed, local access.  Software stacks such as HDFS, Elasticsearch, Druid, and Spark running in MemCloud can now access S3 objects at speeds exceeding 10Gbps, significantly reducing processing time and cost.

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Kyvos 4.0 Unleashes the Value of Big Data for Qlik

Kyvos Insights, a big data analytics company, today announced that Kyvos 4.0, the new, groundbreaking version of the massively scalable, self-service analytics solution, has been validated by Qlik®, a leader in data analytics, as an optimized partner technology solution.

Announced in August, Kyvos 4.0 delivers unmatched levels of scalability, performance, and support for concurrent users, enabling organizations to provide self-service, interactive business intelligence (BI) on big data for all their users across the enterprise.

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Video Services can now Test Audience Sensitivity to Changes without Impact on Customer Retention and Revenues

NPAW launches SmartLab, an advanced solution for media companies to run experiments to ensure successful launches and improvements across their entire service.

NPAW, the Big Data & Business Intelligence company serving the online media industry, introduces SmartLab, an A/B testing and Multivariate Testing (MVT) solution for media companies to better understand their customers, tailoring services to their preferences to support company growth and market expansion.

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phData Named a "2017 Best Place to Work"

phData, a Big Data consulting and managed services firm, recently announced it has been named one of the "Best Places to Work," by the Minneapolis-St. Paul Business Journal. phData was featured on the 2017 list after receiving high marks from employees during a survey conducted by the publication. The firm has developed a strong reputation for attracting and retaining talented professionals by focusing on personal development, diversity, and a values-based culture.

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Scality Expands Go-To-Market Strategy With Pivotal Vice President Positions

Scality, a world leader in object and cloud storage, today announced it has filled three key Vice President positions in the United States. David Savage, who joins Scality this month, will spearhead the Americas sales organization, which includes all US-based account executives, sales development representatives and sales engineers, and will drive go-to-market strategy for the region across all Scality sales functions, including strategic alliances, professional services, and support. 

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Netflix – Your New Big Data Leader

Netflix has changed the entertainment industry on its head in just about 4-5 years. We all know the transformation story of Netflix from a simple dvd mailing service company to a multi-billion dollar business enterprise. But, how it happened? May be it was Netflix’s unique idea of creating a modern video streaming website or its efforts to build a big data and analytics company that could predict customer insights well before others can. A big data company that excels in identifying, accessing and prioritizing customer’s entertainment needs. Netflix’s has currently 50 million subscribers around the world.

The company’s is always on the hunt for new technologies to improve its big data and analytics infrastructure. Netflix applies modern big data techniques to manage customer information. The company has it own big data federated orchestration system Genie to manage various big data jobs such as Hadoop, Pig, Hive and more. Strategically, the company attempts to use data virtualization techniques to garner new insights. The first step involves analysis and monitoring of customers’ data, done at a massive scale to predict their viewing habits. Netflix’ ability to come up with popular entertainment services can be linked to the company’s understanding of what its customers’ primarily want. Big data has put Netflix at a clear advantage and many other companies can also replicate its success by extracting value from big data.

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Big Data is the New ‘Buzzword for Digital Marketers

The digital advertising industry is now being able to address some of its most fundamental challenges making use of big data technologies. Big data platforms bring the abilities to better connect seller with potential buyers. Understanding the need to revamp digital infrastructures for marketing services, companies have looked to combine new processes and delivery models. Simply put, the big data growth in the industry is just getting started. Digital advertisers are making every opportunity count by creating new forms of engagement with the modern customers. The world of online advertising has transformed in many ways due to the emergence of data driven marketing.

Big data is helping businesses to explore new ways of marketing, and giving them the potential to capture and analyze massive amounts of structured and unstructured data. This makes it possible for companies to discover new relationships, spot emerging trends and patterns, and carry out operations in a more efficient way. As a result, the long-standing impact of traditional advertising is slowly reducing in the industry. Now, it is big data that has become the backbone behind exchange of customer details, operations research and a range of other activities.

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A Guide to the Future of Analytics

The emergence of big data has been one of the main reasons behind the transformation of modern businesses. Big data has opened up new opportunities that would have seemed unimaginable only a few years ago. In these times, making the right investments in data and analytics can deliver the greatest business impact. Data as the main driver of digital transformation has gained much more strategic importance in an insight-driven business environment. IT companies have now finally started to take advantage of data’s full potential while looking to achieve the goals of a full-fledged data-driven organization. Against this backdrop, it seems today there is no lack of intelligent devices that are treating data analysis in a new light.

IBM has been a front-runner in the race to create smart systems, focusing primarily on predictive analytics and cognitive techniques. The technology leader recently unveiled a super-computer called which as the ability to ingest data at the rate of 67 million pages a second.

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Enabling a Successful Metrics Program to Measure Vendor Performance

Let’s start with the business need. At a high-level you will want to set your goals and determine what objectives and results you are trying to achieve and define your desired outcomes. It’s not enough that you know you need a metrics program to oversee and measure the performance of vendors.

You need to explain the why as well. What questions are you trying to answer? It sounds simple but many leaders can’t articulate the why and if you can’t articulate it,

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